Run every campaign from one platform
Stop juggling spreadsheets, brief threads in email and five disconnected tools. FlowQi is a marketing project management platform that plans campaigns, manages the content calendar, tracks team capacity and logs every hour — so nothing falls between the brief and the launch.
Busy, but not shipping?
We scoped two weeks for the campaign. It took five. Nobody can tell me where the time went.
The brief was approved on Monday. By Thursday three people had built three different versions.
I spent a full morning chasing status updates from four people — just to fill in one stakeholder report.
Our designer was quietly overloaded for a month. We only noticed when she missed two deadlines in a row.
Most marketing teams run flat-out and still lose time. The work gets done — it's just invisible, disconnected and impossible to report on. That's what marketing project management fixes.
Ready to manage your marketing operations from one place?
Try FlowQi freeFrom brief to campaign launch — one flow
FlowQi connects every stage of the marketing workflow so briefs turn into shipped campaigns, not stalled threads.
Structure the brief
Start every campaign with a structured brief template — goals, audience, channels, deliverables, budget. One source of truth the whole team works from.
Plan tasks and assign the team
Break the campaign into tasks with deadlines, dependencies and owners. Switch between board, list and timeline without losing context.
Execute inside the task
Draft content, share files, collect feedback, track approvals — all on the task. No more lost email threads or V7_FINAL_v2 chaos.
Track time and team capacity
See who's working on what, and for how long. Balance capacity in real time. Keep accurate records for billing, internal reporting or next-campaign scoping.
Report to stakeholders
Pull campaign progress into live dashboards. Share a read-only link — no more Monday-morning slide decks for the exec team.
Everything marketing project management needs
One platform that covers the full marketing workflow — from campaign brief to performance report.
Campaign planning
Plan campaigns with timelines, milestones and dependencies. See every active campaign on a shared calendar so deadlines don't collide.
Content calendar
Run your editorial calendar with drag-and-drop scheduling. Track content from idea to published across every channel.
Task management
Create, assign and track tasks with custom workflows. Boards, lists or Gantt — switch views without losing context.
Time on marketing work
Log hours on campaigns or tasks. Know where your team's time actually went — per campaign, per channel, per client.
Team capacity
Visualise workload across the team. Spot overloaded marketers early. Redistribute work before deadlines slip.
Dashboards & reports
Build live dashboards that pull real-time campaign data. Share with leadership in one click, no decks required.
Briefs & approvals
Reusable campaign brief templates. Approval flows tied to the task — not buried in email or Slack.
CRM & lead connection
Link campaigns to the CRM pipeline. See which campaigns actually generate leads and close deals — inside the same platform.
Plan campaigns with full context, ship them on time
Every campaign starts with a brief and flows into structured tasks, timelines and deliverables. The team sees the big picture and their individual to-dos in one place. That's the core promise of marketing project management — and it's what FlowQi is built around.
- Campaign brief templates with goals, audience and channel mix
- Gantt-style timeline with task dependencies
- Multi-channel tracking: email, social, ads, content, events
- Milestone tracking with automated status for stakeholders
Run the team hot — not burnt out
See who's available, who's at capacity and who can absorb one more campaign. Allocate across campaigns based on real capacity data, not on whoever replies to Slack first.
- Real-time workload heatmap per marketer
- Capacity planning across every active campaign
- Time logged on tasks feeds utilisation reports
- Drag-and-drop reallocation when priorities shift
Ready to run campaigns from one platform? See FlowQi in action.
Book a demoConnects with the tools your marketing team already runs on
Google Workspace, Microsoft 365, your accounting stack and more.
Marketing project management — frequently asked questions
What is marketing project management?
Marketing project management is the practice of planning, coordinating and delivering marketing campaigns as structured projects — with briefs, timelines, owners, budgets, approvals and reporting. It treats a campaign the same way a product team treats a sprint: scoped work, clear deliverables, visible progress. Typical focus areas are campaign planning, the content calendar, creative approvals, team capacity, time-on-work and stakeholder reporting. A marketing project management platform is the tool that holds all of those together so the team stops losing context between tools.
How is marketing project management different from regular project management?
The shape of the work is different. Marketing projects rarely have one clean deliverable — a campaign is usually five to fifteen deliverables across channels (copy, design, landing page, ads, email, social posts, video, performance report), often with external stakeholders and a hard external date (launch day, event, seasonal window). Marketing project management tools are built around that — multi-channel calendars, briefs tied to tasks, approval flows, creative-review, and reporting that non-marketers can read. Generic PM tools can be bent to fit but make the team invent structure every time.
What should a marketing project management platform actually do?
Seven things, at minimum. (1) Structured campaign briefs. (2) Tasks with owners, deadlines and dependencies. (3) A shared editorial or content calendar. (4) Approval and review flows tied to the task. (5) Team capacity and workload visibility. (6) Time tracking on marketing work. (7) Live reporting to leadership or clients without assembling slides. FlowQi covers all seven out of the box.
Does FlowQi replace tools like Asana, Monday or Trello for marketing teams?
Yes for most teams. Asana, Monday and Trello are general project tools that marketing teams adapt to their workflow. FlowQi is built with the marketing workflow in mind and also includes time tracking, capacity planning, a CRM link and stakeholder reporting — so you often replace two or three tools with one. If your team is deeply wedded to one of those for a specific reason, FlowQi can coexist, but most teams consolidate.
Can we manage multiple campaigns, channels and clients at once?
Yes — that's the core use case. You can run unlimited campaigns in parallel, each with its own brief, timeline, team, budget and channel mix. A portfolio view shows every active campaign, its status and its owner. Filter by client, channel, market or team to see just what you need.
How does time tracking help a marketing team?
Two big wins. (1) You learn what campaigns actually cost in hours — which changes how you scope and price the next one. (2) You prove team load with data, so headcount or priority conversations aren't based on gut feel. Most marketing teams that adopt time tracking in their marketing project management platform stop under-scoping within two quarters.
Can we share campaign progress with clients or stakeholders without giving them a login?
Yes. Generate a live dashboard, share a read-only link, done. The client or exec sees current progress without seeing the internal noise or needing a FlowQi account.
What integrations matter for marketing project management?
The ones that let campaigns actually ship: Google Workspace and Microsoft 365 for docs and calendars, Slack for comms, your analytics and ad platforms for performance data, your CRM for lead flow, and your accounting tool if you invoice clients. FlowQi connects to these natively or via Zapier/webhooks, and ships with its own CRM and invoicing so most marketing teams need fewer integrations than they expect.
Relevant FlowQi tools
Project Management Software for Agencies | FlowQi
Plan and deliver projects with full visibility
Task Management Software for Teams | FlowQi
Assign ownership, priorities, and daily execution
Time Tracking
Capture billable and non-billable time in real time
CRM System & Client Management | FlowQi
One place for all your customer data
Run every campaign from one platform.
Briefs, tasks, content calendar, capacity, time and reporting — connected. Try FlowQi free, cancel anytime.