FlowQi vs HubSpot
HubSpot is strong in marketing automation. FlowQi in projects, hours and invoicing after the deal. An honest comparison, including where HubSpot wins.
Pricing checked on
In short
HubSpot vs FlowQi: same starting line, different destinations.
HubSpot starts as a free CRM and scales into Marketing, Sales, Service and Operations Hubs: each a separate subscription, each with its own tier. The more hubs and seats you add, the bigger the bill.
FlowQi starts with CRM and adds project management, time tracking and invoicing: all in one platform, free on Basic, no hubs.
Both are legitimate choices. The question is what you’re actually buying over the next three years.
Key differences
Pricing model
HubSpot uses a hub-based pricing model. The free CRM is limited, and adding Marketing Hub, Sales Hub, or Operations Hub quickly scales up costs. Sales Hub Professional is $90 per seat per month plus a $1,500 one-off onboarding fee, Enterprise $150 per seat plus $3,500. FlowQi is free for unlimited users on Basic, and $25 per user per month for Core. No separate hubs; time and billing modules are added only for the people who use them.
Built for agencies vs built for everyone
HubSpot serves millions of businesses across every industry. FlowQi is purpose-built for project-based service teams: agencies, consultancies, and studios. This focus means tighter integration between CRM, project delivery, and time tracking.
Time tracking and invoicing
HubSpot has invoices in Commerce Hub, but they are not built from tracked hours, and time tracking itself needs a third-party integration. FlowQi includes time tracking, timesheets, and invoicing as modules connected to projects and CRM records, so approved hours become the invoice.
Data residency
FlowQi is built in the Netherlands with GDPR-first design. Where your data is hosted depends on the FlowQi entity you contract with: the EU or the US. HubSpot offers EU data hosting on any paid plan.
Feature comparison
Both platforms have a CRM with a free plan. Listing that side by side takes half a screen to say you are the same. Below is only where the amount or the condition differs.
| FlowQi | HubSpot | |
|---|---|---|
| Free plan | Basic: CRM, projects and tasks, unlimited users | Free CRM, limited in features |
| Entry price | $0, or $25 per user per month | $7 per seat per month (Sales Starter) |
| Next step up | Core stays $25; Time & Resources (+$25) and Billing (+$25) only for the people who use them | $90 per seat per month (Professional) |
| Mandatory onboarding fee | None | $1,500 one-off on Professional, $3,500 on Enterprise |
| Time tracking | Time & Resources module, +$25 per user | Not available |
| Invoicing | Billing module, +$25 per user | Invoices via Commerce Hub, not built from tracked hours |
| Project management | Included, even on Basic | Basic Projects tool in Marketing Hub, no delivery or time link |
| Marketing automation | No | Extensive, separate hub |
The last row is not an oversight. HubSpot wins there, and you should know that before you choose.
HubSpot Sales Hub pricing checked on 13 September 2026 at hubspot.com/pricing/sales. Starter is $7 per seat per month billed annually, Professional $90 and Enterprise $150, and the one-time onboarding fees of $1,500 and $3,500 are required, not optional.
Who should choose FlowQi?
FlowQi is the better fit if you run an agency or service business and need CRM, project management, time tracking, and invoicing in one place, without managing multiple hub subscriptions.
Who should choose HubSpot?
HubSpot is a strong choice for marketing-led organisations where inbound marketing, content management and advanced marketing automation are core to the business, and where you have the budget to run Marketing Hub properly. The Marketing Hub itself is genuinely best-in-class, the integrations ecosystem is enormous, and the community and training resources are unmatched. If your business does not track billable hours or manage client projects, HubSpot’s ecosystem may fit better than FlowQi.
Ready to try FlowQi?
Start free on Basic, no credit card needed, or try Core free for 14 days.
Frequently asked questions
How does FlowQi pricing compare to HubSpot?
FlowQi Basic is free for your whole team: CRM, projects and tasks. Core is $25 per user per month and adds Hummy AI, roles and permissions, and reporting. Time & Resources (+$25 per user) and Billing (+$25 per user) both work on Basic or Core, and both are charged only for the people who use them. HubSpot's free CRM is limited, and Sales Hub Professional is $90 per seat per month plus a $1,500 one-off onboarding fee, and Enterprise is $150 per seat plus $3,500. FlowQi has one free plan, one paid plan and two modules, and no hubs to stack.
Can I migrate from HubSpot to FlowQi?
Yes. You import contacts, organisations and projects via CSV, and we help you set things up. You also gain projects, and with Time & Resources and Billing the hours you log become an invoice.
What does FlowQi include that HubSpot does not?
FlowQi includes native project management, time tracking, timesheets, and invoicing, all connected to CRM. HubSpot has invoices in Commerce Hub and a basic Projects tool in Marketing Hub, but neither is tied to delivery or tracked hours, and time tracking needs a third-party integration.
Is FlowQi better for agencies than HubSpot?
For agencies that need project delivery, billable time tracking, and invoicing alongside CRM, FlowQi is purpose-built. HubSpot excels at marketing automation and sales for larger organizations but lacks agency-specific workflows.
Does FlowQi have marketing automation like HubSpot?
No. FlowQi focuses on client work: CRM, projects, time and invoicing. For advanced marketing automation like email campaigns and lead scoring, HubSpot's Marketing Hub is more specialized.
Does FlowQi offer European data hosting?
It depends on the FlowQi entity you contract with: your data is hosted in the EU or in the US. FlowQi is built in the Netherlands with GDPR-first design. HubSpot offers EU data hosting on any paid plan.
One platform, everything connected
CRM, projects, time tracking and invoicing, fully integrated, no separate tools needed.
FlowQi